The RWM project aims to promote cycling as a sustainable and healthy form of transportation and physical activity in the targeted areas. The background and rationale for the project are based on comprehensive and robust evidence-based and EU sources that highlight the importance of cycling for environmental, health, and social benefits.
Project Objectives for the RWM (Ride with Me) Project:
- Increase the sustainability of transportation: Promote cycling as a more environmentally-friendly alternative to motorized transportation in the targeted areas.
- Improve health and well-being: Promote cycling as a form of exercise and physical activity to improve the overall health and well-being of the target audience.
- Encourage social connections and community building: Foster participation in cycling sport clubs and the RWM online forum to build social connections and a sense of community among participants.
- Increase awareness of cycling: Highlight cycling as a viable form of transportation and exercise, particularly among underserved communities and marginalized groups.
- Foster a culture of cycling: Promote the benefits and accessibility of cycling, addressing barriers to cycling to foster a cycling culture in the targeted areas.
- Improve access to cycling information and resources: Provide information and resources related to cycling, including cycling routes, cycling sport clubs, equipment, and maintenance information.
Main Tasks of the RWM Project:
- Task 1: Project Management and Coordination: Oversee and coordinate all project activities to ensure successful implementation.
- Task 2: Development of Needs Analysis, Research, and Booklet for Cycling Clubs: Conduct needs analysis and research to create a comprehensive booklet for cycling sport clubs.
- Task 3: Development of Tutorial Video Content: Produce engaging and informative tutorial videos to promote cycling skills and safety.
- Task 4: Development of the Online Digital Platform: Create an online platform to support the RWM community with resources, forums, and tools.
- Task 5: Monitoring, Evaluation, and Quality Assurance: Continuously monitor, evaluate, and ensure the quality of project activities and outcomes.
- Task 6: Dissemination and Communication: Share project results and promote the RWM project through effective communication strategies.
Deliverables of the RWM Project:
- Needs Analysis and Research Report: A comprehensive report based on the needs analysis and research conducted for the project.
- Booklet for Cycling Sport Clubs: A detailed booklet providing valuable information and resources for cycling sport clubs.
- Tutorial Video Content: A series of tutorial videos to educate and inspire participants on cycling.
- Online Digital Platform: A digital platform to connect and support the RWM community with resources, forums, and tools.
The RWM project strives to make cycling a prominent and accessible option for transportation and physical activity, benefiting the environment, public health, and social cohesion in the targeted areas.
